_{14th July, 2026}

Growth Marketing Manager 
 
Why You Will Love This Organization
 
The Talent Company is a leading management consulting firm specializing in Human Resource services and solutions. We support organizations across all sectors and sizes, from 'hire' to 'retire'. Our primary service areas include recruiting, leadership & talent development, total rewards consulting, career transition solutions, and fractional and interim HR support.

As a multi-disciplined practice, we partner with organizations to design, build, and strengthen the people systems that drive performance. Whether hiring critical talent, developing leaders, redesigning organizational structures, navigating transition, or providing fractional HR leadership, we deliver integrated solutions that align people strategy with business strategy. Our clients value us as a long-term partner - not just a service provider - because we bring both hands-on execution and senior-level advisory across the full talent lifecycle.
 
We are a dynamic and entrepreneurial organization, committed to excellence and growth. With a strong focus on company values and care, we are dedicated to attracting top-tier talent to join our team and drive our success forward.  We hire smart, kind, hard-working people.  If you are looking for a rewarding and challenging environment with a like-minded team, this could be the place for you! 
 
The Impact You Will Have

As Growth Marketing Manager, you will be an integral member of our team.  Reporting to our Vice President, Sales & Marketing, you will be responsible for turning budget into qualified leads. You will own the execution and optimization of growth-focused marketing programs, with a strong emphasis on email marketing, webinars, paid media, and conversion performance. You are a natural collaborator and you're always up for a challenge. You receive enormous satisfaction from testing, measuring, evolving and improving to deliver consistent pipeline and performance. 
 
What You Will Do
 

• Plan, execute, and optimize paid media campaigns
• Design and lead integrated campaigns built for how modern B2B buyers buy: AI-influenced research cycles, digital-first discovery, and self-directed evaluation paths.
• Manage webinar promotion across paid, organic, and email channels
• Build and optimize landing pages, forms, and CTAs
• Measure, analyze and optimize channel-level metrics including cost per MQL and SQL, conversion rates, and funnel drop-off points
• Run structured tests on target audiences, offers and messaging, and creative and formats
• Collaborate with Sales and practice leads on lead handoff timing, and feedback on lead quality
• Provide clear performance reporting and recommendations
• Other marketing responsibilities may apply as the team is being built out, including some content creation and management, and event management

 
What success looks like

• Reliable flow of SQLs from priority channels
• Declining cost per SQL over time
• Clear insight into what messaging and offers resonate

What You Will Bring

• Bachelor's degree in Marketing, Business, Communications, or a related field is preferred. Equivalent combination of education, professional training, and relevant experience in growth marketing, customer acquisition, performance marketing, or integrated campaign management will also be considered 
• 4-7 years of B2B demand generation or performance marketing experience
• Strong paid social experience (LinkedIn Ads, Meta), along with SEO and AIO / GEO 
• Data-driven mindset with strong analytical skills
• Experience working with CRM and marketing automation tools (preferably HubSpot), along with related tools such as Sprout, GA, etc.
• Comfortable running experiments and iterating quickly

 
Work Environment
 
This is a hybrid position, ideally working 1-2 days a week from our Markham or Mississauga office. 
 
Are you ready to put your unique marketing talents to use as we grow our practice at The Talent Company? Do you have a passion for being a core part of building the best HR services firm in Canada? If so, we can't wait to hear from you! 
 
Job Vacancy Status
 
This role is currently vacant, and the organization is accepting applications with the intention to hire as soon as possible.
 
Hiring Range
 
The anticipated hiring range for this role is an annual salary of $80 - $95k plus variable bonus plan. We offer health and dental benefits, life insurance, and other company perks and social events. 
 
Use of Artificial Intelligence - by Recruiters & Hiring Managers 
 
At The Talent Company, people are at the centre of our recruitment process. While we may use artificial intelligence (AI) tools for limited administrative purposes (such as writing creative outreach messages, summarizing interview notes or transcribing reference checks) AI is never the decision maker. Resumes and candidate information are personally reviewed by our recruiters, and all hiring decisions are made by people who bring judgment, care, and expertise to each match.  If a client's recruitment process involves a greater degree of AI use during their own interviews or assessments, we will communicate that to short-listed candidates so they are aware in advance. Our commitment is to use technology responsibly, while ensuring fairness, transparency, and respect at every stage of the process.
 
Use of Artificial Intelligence - by Candidates 
 
We recognize that candidates may choose to use artificial intelligence (AI) tools to support their job search, for example to refine writing style or gather research. While this can be appropriate, the information you provide in your resume, screening questions, and interviews must always be truthful and accurately reflect your own experience, knowledge, and competencies. AI should never be used to create or exaggerate credentials. Our goal is to understand the real you - your skills, your story, and your potential - so that we can make the best possible match between you and the organizations we serve.
 
Accommodation & Inclusivity
 
At The Talent Company, we recognize the value of different perspectives and experiences in prompting innovation, sparking creativity, and solving problems. As an equal employment opportunity organization, we do not discriminate against any employee or applicant for employment based on race, Aboriginal peoples, members of visible minorities, sex, age, national origin, religion, sexual orientation, gender identity, persons with disabilities and all other categories protected by law. 
 
We are committed to Equal Opportunities and welcome applications from all sections of the community. Please let us know by emailing recruitment@thetalent.co if an adjustment or adaptation is required at any stage to support you during the recruitment journey.

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