_{31st July, 2025}

Territory Manager
 
Trajectory Beverage Partners, a division of Diamond Estates Wines & Spirits, is a 100% Canadian owned and operated national beverage alcohol sales and marketing agency.
 
Being a member of the TBP team means being part of a group that is committed to finding the best path of progression, not only for our partners and customers, but for our employees too. We encourage our employees to achieve their full potential by offering them the path towards a rewarding and successful career.
 
Our team is currently looking for a dynamic individual for the role of LCBO and Grocery Territory Manager, GTA West (Oakville to Niagara, Hamilton, Brantford & Milton).  This is a full-time position reporting to the Vice President of Sales.
 
WHAT YOU WILL DO:
 

• Meet specific objectives set by leadership by focusing on the achievement of sales, distribution, and market share objectives for the Trajectory Beverages Partners portfolio in LCBO retail stores and Grocery stores.
• Daily driving from accounts to assess store needs.
• Educate staff by administering wine and spirits tastings and training seminars on priority brands and helping build dynamic displays in the grocery channel.
• Build upon existing relationships, utilizing professional, data and conceptual based selling skills.
• Present new products and additions to existing partners as well as to current and potential customers.
• Implement promotional programs, improve inventory status, build displays and perform shelf maintenance, along with the normal administration tasks assigned to territory representatives.
• Build and merchandise impactful wine, beer, cider and RTD displays using seasonal thematics and POS in Grocery.
• Work with store department to ensure proper rotation of back stock to shelf, displays and fridge space.
• Ensure upcoming monthly promotions are passed on to the retailers
• Apply, maintain, and replace impactful branded point of sale materials in stores. This includes neck tags, backer cards, shelf talkers, case cards, case stackers, price cards, etc.
• Ensure all Trajectory Beverage Partner products are appropriately shelved, faced and maintain this positioning on an ongoing basis
• Maintain overall product and display appearance: clean, correctly priced on shelf and in wine and beer fridges
• Please note: this role requires the candidate to work through pallets and lift cases for merchandising displays.

 
 
WHAT YOU WILL BRING: 
 

• You must live in the specified region, and must own a car (proof will be required) and have full access to the vehicle.
• A track record of success in a similar role (selling CPG products into Grocery and/or LCBO) with a minimum of 3-5 years of experience.
• A University Degree or Comparable (Primary Focus on Business, Sales and/or Marketing)
• Knowledge of the sales and marketing of wine and spirits (WSET Level 2 or ISG Certification) and merchandising is an asset.
• Strong wine product knowledge with an understanding and passion for Ontario beverage alcohol industry would be an asset
• Account / Territory Management experience
• Experience in the designated territory considered an asset
• Excellent knowledge of Microsoft office programs as well as effectively utilize web-based tools and resources
• Proven experience or certification in sales and negotiation
• Strong analytical skills and polished presentation abilities
• Excellent communication, interpersonal and organizational skills
• Results oriented, self-motivated, driven and disciplined
• Proof of valid Driver's License will be required
• Must be able to lift wine cases weighing 45 pounds
• Must hold a valid Smart Serve

 
 
WHAT YOU CAN EXPECT:
 

• A growing, stable organization filled with people who really care about their products, their customers, and each other.
• A competitive salary and total compensation package which includes generous employee health and dental benefits and other perks.

 
Diamond Estates and its divisions is an equal opportunity employer. We welcome and encourage applications from people with differing abilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
 
Please note that when applying, you will be directed to a site hosted by The Talent Company, our recruitment partner who is supporting us with this search.

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