04th December, 2024
About DBG Health & VidaCorp:
DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. DBG Health’s consumer division VidaCorp comprises a number of leading brands in cosmetics, skin care, multivitamins/ supplements, personal care and more. With over-the-counter market leaders including MCoBeauty, Natalis, Chemists’ Own, Nude by Nature and Apohealth, VidaCorp continues to gain consumer preference by providing quality, affordable products on both the domestic and international stage.
About the role:
The Social Media Manager is responsible for developing and implementing our social media strategy to increase our online presence, improve our marketing efforts, and engage with our community. This role requires a creative thinker with a passion for beauty, a deep understanding of social media platforms, and the ability to drive engagement and conversions.
Role & Responsibilities:
- Define the most important social media KPI’s.
- Collaborate with marketing, sales, and product development teams to ensure brand consistency.
- Create, curate, and manage all published content.
- Oversee the production of high-quality content, including product photos, makeup tutorials, beauty tips and user-generated content.
- Foster and grow online communities across social media platforms.
- Plan and execute social media campaigns.
- Provide regular reports on social media metrics.
Skills & Experience: - Strong understanding of social media platforms including Instagram, Facebook, TikTok, YouTube and Pinterest.
- Strong visual and creative skills
- Ability to analyse data and use insights to drive engagement and conversations.
- Proficient in social media management tools.
- Knowledge of SEO and web traffic metrics.
- A passion for beauty and staying updated on the industry trends.
- Creative and innovative thinker.
Benefits & perks: At DBG Health, we offer more than just a job – we offer a dynamic and supportive work environment where you can make a real impact. As part of our team, you'll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally.
- Exclusive discounts on our consumer health, wellness and beauty products - including MCo Beauty, E.L.F Cosmetics, Nude by Nature. Chemists Own and many more
- Free membership to 28 by Sam Wood - 28 by Sam Wood is an online program designed to help Aussies get fit at home and live happier, healthier lives. From guided workouts and expert-created meal plans to motivational resources, it’s designed for people of all fitness levels.
- 12 weeks paid parental leave
- We are a values-driven business fostering a supportive and friendly team culture
- Enjoy the ability to work autonomously, empowering you to drive your own success.
- Convenient head office location close to public transport, cafes and restaurants
- Opportunity to grow your career across all divisions within DBG Health - Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group and Axe Health Services.
DBG Health is committed to fostering a workplace culture that is safe and accessible for all. We are an equal- opportunity employer and encourage applications regardless of cultural background, gender identity, sexual orientation, disability or neurodiversity. We strive to build a collaborative, inclusive workplace that is representative of the communities we work and live in.
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