In-house marketing specialist for international tech company focused on project and portfolio management, and IT infrastructure.
12th June, 2020
We’re looking for a utility player. Do you like planning, copywriting, websites, webinars, events, newsletters, tackling whatever is next? Do you love wordsmithing but also drool over beautifully organized excel docs?
Wicresoft is a tech-focused international enterprise focused on helping businesses stay ahead of the curve through advisory, solutions and operations. And we're looking for a go-getter to help us keep growing.
This is a full-time remote position (US, Canada, UK).
Persons with marketing-agency experience are encouraged to apply: copywriters or account coordinators/executives looking to put their broad professional experience to work in a growing corporate environment. Experience in in-house marketing for an IT/SaaS company is welcome as well.
The position of Corporate Marketing Specialist is responsible for both corporate and department-level marketing initiatives including lead generation strategy and management, copywriting, website maintenance, webinar coordination, and event planning.
They will work closely with a corporate Director, department Marketing Director, and business unit leaders to unify and execute on marketing strategies across the global organization.
Execute online and offline marketing programs with the purpose of generating new marketing qualified leads and nurturing leads.
Manage email campaigns, webinars, social media and events for both lead-acquisition and lead-nurturing campaigns.
Execute marketing plans including demand generation strategies to distribute Wicresoft value propositions. Includes close partnerships with sales teams.
Creating compelling content including but not limited to sales collateral and PowerPoint presentations, factsheets and more for Sales and Client Managers to use to drive business results--blogs, case studies, winwires, website copy, etc.
Participate in the stewardship of social media platforms including but not limited to Twitter, Facebook, and LinkedIn.
Deliver thorough, actionable reporting on results.
Desired Skills and Experience
Broad exposure to common agency disciplines: lead generation, CRM, campaign planning, copywriting, website planning/maintenance, design, media buying (be able to speak these languages and connect these dots)
Enterprise technology or software marketing experience is a plus
Demonstrated writing ability (examples/portfolio will be requested)
Customer-centric, creative thinker
Outstanding communication skills including presentation skills
Epic-level attention to detail
Resourceful with proven ability to drive outcomes across multiple initiatives simultaneously
Expertise with PowerPoint, Microsoft Office, and related software
2-5 years Marketing experience
Bachelor’s Degree in Marketing, Business, Communications or equivalent