BCNA | Drive impact through purpose-led multi-channel marketing + campaigns
Breast Cancer Network Australia (BCNA) stands with Australians affected by breast cancer to ensure their voices drive meaningful change. As the leading breast cancer consumer organisation, we inform, support, connect and advocate driving a sense of connectedness for our community and better outcomes for them and our healthcare system.
Since their inception in 1998, they have built a strong and resilient network of over 250,000 individuals who have received their support. Alongside this network, BCNA work with the broader cohort of health professionals, government, healthcare providers and partners to influence and create a stronger healthcare system.
Now is an exciting time to join Breast Cancer Network Australia (BCNA). As part of an ambitious new strategy, BCNA is creating exciting opportunities for motivated professionals to join the organisation and help shape the future of the organisation. These roles reflect a strong commitment to innovation, strengthening services, and expanding impact to deliver even greater value to the communities BCNA serves.
As Marketing Manager, you will lead the development, delivery and optimisation of BCNA’s digital marketing, brand content and campaign activity across paid and owned channels. Reporting to the Head of Brand and Engagement, you will play a pivotal role in bringing BCNA’s purpose to life through high-performing, integrated campaigns that drive reach, engagement, income and supporter experience.
You will oversee the execution of multichannel campaigns, ensuring every touchpoint is on brand, insight-led and delivers measurable impact. Working closely with internal teams across fundraising, advocacy and digital, you will translate strategy into compelling digital campaigns that connect audiences to BCNA’s mission. You will also manage key agency partnerships across creative and media, ensuring activity is delivered efficiently, collaboratively and to a high standard.
This is a hands-on role that blends creative storytelling with commercial discipline. You will champion digital innovation, optimise performance through data and testing, and ensure BCNA continues to evolve its digital marketing capability to meet the needs of its growing community.
About YOU
You’re a digitally savvy marketing leader with a passion for purpose-driven work and a strong track record delivering high-impact campaigns. You thrive at the intersection of strategy and execution—comfortable rolling up your sleeves while also guiding others and shaping direction.
You bring a deep understanding of how digital channels work together to tell powerful stories, inspire action and create meaningful member and supporter experiences. Data and insight inform your decisions, but creativity and empathy guide your approach. You’re collaborative by nature, confident working across teams and with external partners, and motivated by making a real difference.
You’ll bring: