_{12th January, 2026}

About the Company
Worktrybe are partnered with a leading Melbourne-based consultancy that works with organisations to transform their operations through technology, systems, and business solutions. They work with clients across a pleathora of industries to streamline processes, implement ERP/CRM platforms, and deliver long-term growth. Their focus is on building trusted partnerships and delivering genuine value through tailored solutions with a focus on strategic business value. 

The Role
As their Marketing Specialist, you’ll be working across their acquisition strategies, taking ownership on ensuring the right prospects are identified, qualified, and ready for sales engagement.

Reporting into the Marketing Manager, you’ll focus on data-driven market segmentation and contribute to strategic campaign execution. This is commercial role that has a lot of freedom to help with customer engagement and acquisition

What You’ll Be Doing

• Account mapping & segmentation: Build and refine prospect lists, focusing on high-value accounts.
• Outbound & inbound qualification: Vet opportunities, validate leads, and ensure the sales team are engaging with the right prospects.
• Account-based multi-touch sequences (integrating calls, ads, events, gifting).
• Campaign support: Assist in executing account-based marketing campaigns, roundtables, and workshops (events)
• Nurture programs: Build and manage lead nurturing systems in HubSpot, including scoring and automation.
• Targeted outreach: Support personalised outreach campaigns (emails, events, tailored messaging).
• Feedback loop: refining strategy based on campaign learnings and conversion rates.
• Collaboration: Work closely with a small, agile marketing team and partner tightly with sales.

About You

• 2+ years’ experience in marketing, sales, or business development.
• Understanding of account-based marketing and lead qualification.
• Confident working with data-heavy processes (HubSpot or similar tools).
• Comfortable engaging with, and calling people via outbound outreach and in social environments
• Polished and professional communication skills for client-facing interactions.
• Self-starter who thrives in a small, collaborative team environment.
• Based in Melbourne (preferred), though Sydney candidates can be considered

What's in it for you?

• Gain experience working strategically with the marketing and new business development teams
• Career development opportunities to grow within Marketing, Customer Success or New Client Development, depending on future career goals.
• Be part of a high-performing team and business that values quality and relationships
• Shape innovative approaches to marketing, client mapping and customer acquisition.

If this is interesting to you, please apply below and we'll be in touch!

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