Experienced strategist wanted to support planning and delivery of Account Based Marketing strategy for an award-winning integrated B2B agency.
Our client is an integrated B2B marcomms agency: award-winning, consistently growing and leading the way in Account Based Marketing. They’re well-established and sit consistently amongst the top 20 agencies in their field. There should be no doubt about their credentials and this new opening is set to propel them towards new growth and more awards.
The Marketing Strategist will be a key part of the planning team, responsible for planning and delivery of the ABM strategy. With a focus on key accounts, the role will work in close collaboration with senior members of the marketing, sales and product specialists to help make sure client goals are met.
Crucially, this role will have end to end responsibility for development and execution of compelling, customer focussed ABM campaigns that demonstrate how clients’ products and services address specific customer challenges, resulting in a programme that delivers a step-change in product penetration and pipeline, while supporting account growth and customer retention.